Research on Hearst

Who are Hearst?

Hearst creates premium and purposeful content to entertain, inform and empower audiences across the UK since 1922. They have successfully circulate 2.1 million magazines a month with engaging 20+ million unique users. Their vast followers and 79 million likes across their social media has made them reached a quarter of the entire UK population. Moreover, Due to their licensed brand extensions which includes sofas, hotels and home gym equipment they have created experiences that inform, entertain, enrich and inspire their wide range of audiences. In 2018, Hearst has won 43 awards and have had 1.17 million annual event attendees making them the world's largest publishers of online magazine. Furthermore, Hearst's flagship events has attracted more than a million people a year which ultimately has led to their 20.2 million monthly unique visitors.

Research on Digital Spy:
Launched in January 1999, Digital spy is one of the largest digital property at Hearst UK ,which is a British based number one entertainment website and third largest English language entertainment. Digital Spy is the most comprehensive destination for all things entertainment with an extremely passionate, loyal fan base.The multiple award winning brand for their clear strategy and original reporting, has over 600,000 registered users on their website which is created by fans for fans. With their 50:50 male/female audience and 28 million global monthly users, the website has more than a third visiting the site 50 a month to check reviews, original videos and their A-list interviews with celebrities.